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Quick-Start: Add Purement to your Website

This article provides step-by-step instructions on how to add Purement to your website. Follow the instructions below to complete the process successfully.

1. Sign up on Purement

To use our service, you must first sign up on dash.purement.io. After successfully registering, you can log in to dash.purement.io and create a new project there. For this, you simply need to provide the domain where your website is accessible.

2. Embedding the Purement script on your website.

Now you need to add the Purement script to the HTML code of your website. To do this, follow these steps:
  1. Copy the following Purement script:
<script async src="https://cdn.purement.io/index.js"></script>
  1. Paste the script into the <head>-tag of your website.
For embedding the Purement script on your website you could use a tag manager - e.g. Google Tag Manager or Matomo Tag Manager - as well.
Successful integration of the script will enable smooth use of Purement on your website.

3. Update the Privacy Policy

Privacy is of paramount importance. Make sure your privacy policy covers the use of Purement on your website in order to comply with legal requirements.
Copy the following provided privacy text and paste it into your privacy policy, usually in the section that relates to third-party services or tools.

We use Purement for the purpose of tracking the CO₂ emissions of our website or app.

Purement is a cloud-based software that can calculate and display the CO₂ consumption for websites, assets (images, videos, etc.) as well as external resources (scripts, images, videos, etc.) by temporarily capturing the IP address to send a script. By recording, it can be analyzed where measures can be taken to reduce the CO₂ emissions of the website or app.

As part of the analysis, all loaded URLs and any loaded assets on our website are transmitted to Purement when the website is called up for the purpose of recording the associated CO₂ emissions. Inevitably, the IP address of the person visiting the website is also transmitted, but this is neither further processed nor stored by Purement, but deleted after the collection of the non-personal data for statistical analysis.

4. Done 🎉

With these steps, you have successfully integrated Purement on your website and updated the privacy policy. If you have any further questions or concerns, please do not hesitate to contact our support team. We will be happy to assist you.

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